Film & TV
CreativeArt DirectionVideo Creation
As Creative Lead I have worked extensively across entertainment digital marketing campaigns, predominantly with Sky, but also Amazon, Elysian, Studio Ghibli, New Pictures and more. I have managed teams, resource and priorities whilst working on multiple large campaigns simultaneously.
do your :bit Challenge
animationcopywriting
To raise awareness of OKdo's role in the global 'do your :bit' challenge, I storyboarded, copywrote, illustrated and animated this hero video for both their B2B and B2C audiences.
≈ 4000 entries
Brand Socials
animationvideo creation
From working in social creative for many years I've researched, strategised, copywrote and designed pretty much everything from organic videos and carousels to A/B testing and paid campaigns, for clients such as: Bloomsbury Publishing, The Science Museum, Counter Terrorism Police, Ministry of Sound, RS Components and more.
Faithless
art directionvideo editing
I was the lead creative on Faithless' latest album social campaign, their first release in over a decade. To introduce their new music and to highlight its themes, I created an album trailer featuring their new songs and lyrics which was the heart of the awareness and sales campaigns. Featured in Music Ally's "Campaigns of the Year".
#6 in the UK album charts
53,500+ album trailer engagements
The Prince's Trust
UI/UX
The challenge was to simplify the Health & Social Care section of the Prince’s Trust website and to retarget it towards young people, by using only pre-existing web components. I recommended removing unnecessary steps at the journey start, to bring forward services and sign-ups, and to revise the copy and navigational elements. These changes were taken into their testing phase.
The Sunday Times
publishing
I was at The Sunday Times for four years, working across their mobile, tablet, online and print editions. Starting off by creating layouts for tablet, I quickly progressed to illustrating and designing long-read articles in the main books of the paper. I helped to bring in more digital-first assets to enhance social engagement.
European Space Agency
publishing
Working with the European Space Agency (ESA), I created a 140-page portfolio of their facilities that can also be used as filming locations. I built upon their existing branding to create some fun, stand-out, space-themed feature pages to bring life to the technical information.
Signs
animation
Have you ever looked at a sign and wondered how exactly they came up with that picture? Well, one traffic-heavy morning sitting on the #8 bus staring at a wet floor sign outside some building... I thought about the alternative stories behind every sign.
